
Services Built to Scale.
We work alongside ambitious leaders to architect powerful revenue systems, turning unpredictable sales cycles into reliable, sustainable growth.
Our Services
Fractional Leadership
On-Demand Expertise When You Need It Most
Growing companies often need senior sales leadership before they're ready to hire a full-time VP of Sales. Our fractional sales leadership service provides immediate access to executive-level expertise without the overhead of a permanent hire.
What We Deliver:
Strategic sales direction and execution oversight
Sales team leadership and accountability structures
Revenue forecasting and pipeline management
Cross-functional collaboration with marketing, product, and operations
Hiring guidance for building your internal sales team
Board-ready reporting and metrics frameworks
Perfect For:
Companies scaling ARR
Organizations with growing sales teams lacking senior leadership
Businesses preparing for their first VP of Sales or Chief Revenue Officer hire
Companies needing immediate sales expertise during transitions
How It Works: We integrate seamlessly with your team, typically dedicating 2-3 days per week to provide hands-on leadership. This flexible model allows you to access VP-level expertise at a fraction of the cost while maintaining the agility your growing company needs.
Training and Coaching
Elevate Your Team's Performance
Even the best strategy fails without proper execution. Our training and coaching programs develop your sales professionals into high-performing revenue generators who consistently exceed targets.
Individual Coaching:
One-on-one skill development sessions
Deal strategy and opportunity coaching
Performance improvement planning
Career development and advancement preparation
Real-time feedback on sales interactions
Team Training Programs:
Sales methodology implementation (MEDDIC, Challenger, etc.)
Discovery and qualification techniques
Objection handling and negotiation skills
Presentation and demo optimization
Pipeline management and forecasting
Sales technology and CRM utilization
Specialized Workshops:
12 Week Go-to-Market Accelerator
12 Week Sales Excellence Framework
Our Methodology: We combine proven sales methodologies with hands-on practice, real-world application, and ongoing reinforcement. Our coaching isn't just theory—it's practical skill development that immediately impacts performance.
Measurable Outcomes:
Increased win rates and shortened sales cycles
Improved forecast accuracy and pipeline quality
Enhanced team confidence and job satisfaction
Reduced ramp time for new hires
Sustainable performance improvements
Go-to-Market Strategy
Build Your Revenue Roadmap
A winning sales strategy isn't just about hitting numbers—it's about creating a systematic approach that scales with your business. We work with you to design comprehensive sales strategies that align with your market position and growth objectives.
Our Strategic Approach:
Market analysis and competitive positioning
Ideal Customer Profile (ICP) definition and refinement
Sales process design and optimization
Territory planning and coverage models
Pricing strategy and value proposition development
Sales and marketing alignment frameworks
Technology stack evaluation and recommendations
Key Deliverables:
Comprehensive sales strategy document
Go-to-market playbooks
Sales process workflows and stage definitions
Compensation and incentive plan recommendations
Sales planning and forecasting models
Implementation roadmap with clear milestones
Ideal For:
Companies launching new products or entering new markets
Organizations experiencing plateaued growth
Businesses preparing for funding rounds or acquisitions
Teams needing to optimize their existing sales approach
"I’m building the consultancy I wish I had access to when I started as an entrepreneur.”
— Ben San Roman, Founder and CEO